ProductCart Build To Order case study: a quoting system for industrial machinery
ProductCart Build To Order helps Carl Zeiss IMT streamline the process of creating quotes for complex industrial products over the Internet
The marketing department at Carl Zeiss IMT Corporation, a division of Carl Zeiss that manufacturers industrial measuring products, had looked for a quoting system that would meet its needs for quite some time.
The company needed a way for its dealers to generate custom product quotes in a secure, Web-based environment that would guarantee centralized control and easy access on all information used to prepare the quotes.
At the same time, the company needed a way for its sales department to effectively manage the finished quotes submitted by its dealers.
Early Impact used its ProductCart Build To Order ecommerce and quoting system as a platform, and added numerous customizations in a timely and budget-sensitive manner.
The result was a powerful product configuration and quoting system that improves productivity, reduces errors, and contains the costs involved with the process of generating, receiving and managing custom product quotes.
Among its many features, the system provides the following functionality.
- An Intranet environment for authorized dealers that is available at any time, via a standard browser, through which dealers can generate, save, print and submit complete, custom quotes for the company’s complex industrial metrology product line.
- A Wizard-style system that guides dealers step by step through the custom quoting process, including a powerful, real-time product configurator.
- An intuitive administration interface that allows the company’s marketing department to easily set up configurable products for dealers to use in their quotes.
- A flexible reporting system that allows sales representatives to review quotes submitted by dealers that have been associated with them.
The entire development cycle required less than three months, thanks to the strong set of features provided by Early Impact’s ProductCart Build To Order ecommerce and quoting software. In addition, the project was completed at a fraction of the cost alternative solutions reviewed by the company.
Other examples of applications for ProductCart Build To Order:
- Sell custom computers online
- Sell printing services online
- Sell catering services online
- Sell gift baskets online
