ProductCart flexibly handles gift wrapping, gift registries, and gift certificates
Gift certificates, gift wrapping, & gift registries
Let customers buy gift certificates for friends and family. Increase your revenues by offering profitable gift wrapping options. Generate new orders by letting customers create bridal registries and other gift registries. ProductCart includes many marketing features that allow you to flexibly handle gift wrapping, gift registries, and gift certificates.
- Sell gift certificates, automatically create unique gift certificate codes, and manage their redemption.
- Let customers create and manage a gift registry, selecting which products they would like, in which quantity, and then having family and friends buy them, while the system keeps them updated on what's already been purchased, which items are remaining, etc.
- Offer customers multiple gift wrapping options, at the item level, so they can choose which products to have gift wrapped during checkout, how, and what to write in an gift note.
Let's look at each set of features.
Gift Certificates
With ProductCart you can let customers purchase electronic (or physical) gift certificates for family and friends. The store manager can designate a product as a gift certificate, set its expiration (if any), define how the certificate code is created, indicate whether it's an "electronic only" gift certificate or whether a card will actually be shipped, etc.
When a gift certificate is purchased, ProductCart generates a unique code that allows the recipient to receive an equivalent amount off of items purchased on the store. The recipient is automatically notified via e-mail if the buyer opts to do so. Partially redeemed Gift Certificates can be used again until fully redeemed.

Gift Wrapping
ProductCart gives you the ability to show multiple gift wrapping options to the customer during the checkout process. Customer can specify which items to gift wrap, and how. A gift note can be added to the order as well.

The store manager can set different prices for the different wrapping options, and individual products can be added to an exclusion list. The entire set of gift wrapping features can be turned on or off with one click.

Gift registries
ProductCart includes a number of features to allow your customers to create and manage a Gift Registry. Customers can pick items they like from a store catalog, and make them visible to family & friends. The Gift Registry features in ProductCart were modeled after those of leading ecommerce Web sites. Among them:
- Customers can create and manage multiple gift registries (e.g. bridal shower, wedding, baby shower, etc.).
- Customers can easily add products to the registry, specify the desired quantity, decide whether or not gift certificates can also be purchased, etc.
- As friends and family purchase products from the registry, the registry is instantly updated.
- When people view a customers' registry, they are informed of the desired and remaining quantity for each for the selected products.
- Customers can easily notify friends and family of the availability of the registry, update the product list at any time, choose to be notified when products are purchased, select a preferred address to which gifts should be sent, and more.
- Visitors to the store can search for a Gift Registry by customer name, event name, or date.
- The store manager can create, view, and edit a registry for any customer from the ProductCart Control Panel, thus being able to assist a customer with any issue they might have with their Gift Registry.

More information
- See these features in action on our gallery and gift shop demo store >>
- Look up more information on these features in our documentation:
- This used to be a $195 add-on, but it's now included in every ProductCart license.