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How SubscriptionBridge works

Automated subscription management on top of robust recurring billing systems

What it does

SubscriptionBridge makes it easier to sell subscription-based products and services, handles recurring payments through robust payment systems, and automates much of the customer service that goes along with running a recurring billing operation.

How SubscriptionBridge works

How it all works

  1. Subscription sale. You create a subscription package in the SubscriptionBridge Merchant Center, then make it available for sale in a variety of ways.
  2. Subscription profile. SubscriptionBridge creates a recurring payment profile, and sends notification emails to both you - the merchant - and the customer.
  3. Recurring payments. Depending on the payment system selected, recurring payments are triggered by SB or processed directly by the payment gateway. In both cases, if there is an issue, SB follows up automatically (e.g. if a payment is declined).
  4. Email and API Notifications. SB notifies your customers, automatically, in all sorts of scenarios (expiring trial, payment declined, subscription changes, etc.). It also sends "silent posts" to a Callback URL to let your custom application react to subscription events, if you want to.
  5. How you get paid. Money is transferred to your bank account directly by your payment gateway. SubscriptionBridge is not involved in that step.

Bottom line: happier you, happier customers, lower costs

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